Branding, UX, UI, Website
ABOUT INSIDE BARCELONA
Inside Barcelona is a company focused on short-term tourist apartment rentals. Its founders are two passionate travelers who want to present visitors with an experience that is not conventional. They want guests to feel at home and to experience Barcelona like a local.
THE STRATEGY
Our focus was to have the communications materials reflect the warmth of the company’s founders. We ask the clients themselves for permission to use photographs of their memories to create an authentic version of Barcelona.
![](https://alexverdaguer.com/wp-content/uploads/2018/01/inside_logo-v2.jpg)
A SIMPLE BOOKING WEBSITE
A complete website that uses a simple navigation allows you to book in fewer than 2 clicks. If the user wants an additional information, they can navigate through the panels to find personalized recommendations.
![](https://alexverdaguer.com/wp-content/uploads/2022/05/inside_1.jpg)
![](https://alexverdaguer.com/wp-content/uploads/2022/05/inside2.jpg)
![](https://alexverdaguer.com/wp-content/uploads/2022/05/inside_3.jpg)
![](https://alexverdaguer.com/wp-content/uploads/2022/05/inside_4.jpg)
COLORS
Through a palette of high contrast colors we manage to transmit an urban brand that is alive.
Brown
#007eff
Light Blue
#c62a41
Lemon Yellow
#333437
![](https://alexverdaguer.com/wp-content/uploads/2018/01/targv4.jpg)